Prada Paradoxe Intense

Prada Paradoxe Intense A global icon in luxury, Prada launched “Paradoxe Intense” during New York Fashion Week—merging minimalist design with bold, immersive storytelling. I played a pivotal role in creative direction for the pitch phase, designing elevated motion mockups and stylized 3D visuals that defined the campaign’s sensorial, hyper-visual aesthetic. My work helped win client approval and set the tone for one of Fashion Week’s standout pop-up experiences—featured in leading media and reinforcing Prada’s position at the intersection of luxury and culture.